Creed Aventus

Well, we’ve finally reached the king of men’s perfumery — Creed Aventus. How its praises have been sung! Deservedly so, I have to say: to me, this really is an iconic fragrance.

The number of imitations and attempts to create something similar is beyond counting now. It seems almost every brand has its own take on the theme. Similar fragrances do exist, yes. But one that’s exactly like Aventus? To my mind, that hasn’t happened yet.

There’s no shortage of arguments about it. Some say it’s all marketing and a name; others think the price is far too high. Well, folks, it’s simple: if you don’t like it, don’t buy it. Nobody’s making you. I bought myself a bottle and, on the whole, I’m happy with it.

It’s expensive, there’s no denying that. But a bottle lasts a long time — you won’t use it up in a month. Divide the price by the months of use, and the amount starts to feel different. That approach works for me. Whether it works for you is something only you can decide.

There’s probably little point in describing the fragrance in detail now: pineapple, blackcurrant, birch, smoke — that familiar direction.

Longevity on me is up to six hours, somewhere around that. Some will say longer; others say they can’t smell it at all. I’ve read those reviews too. But I own it, I wear it, and I can speak for myself: the fragrance is quite noticeable and puts in its hours.

When to wear it? I’d say all year round. Winter, summer, spring, autumn — it feels perfectly appropriate to me.

Beyond that, as always, it comes down to your own wishes and taste.